Last week I had an amazing opportunity to be featured in an article by Susan Johnson Taylor about fashion reselling on U.S. News & World Report. I spend a lot of time thinking about and talking about reselling, so I tried to give my best tips. Here’s just a few and you can click on over to the full article to read the rest!
- Seek quality. You can get a feel for what brands are in demand by checking what brands resale sites like thredUP accept. However, quality and condition should trump brand name. “Brand is important, but if I catch something and it feels expensive, I’ll buy it,” Mirenzi says. “When someone gets something in the mail, they don’t want to get something low quality.” She’ll convey the item’s quality by writing descriptions like “sturdy leather” or “silky soft cotton.”
- Disclose defects. If an item has a small defect, Mirenzi will explain it in the description and include a photo so the buyer knows what to expect and doesn’t file a complaint later. “Be honest about your descriptions,” she says. “You don’t want to lie if there’s a flaw in one of your items.”
- Treat it like a business. Lots of people use resale sites sporadically to clean out their closets. That’s a good way to start, but if you hope to make serious cash, you need to provide excellent customer service just as a business would. “Whether you’re selling on Poshmark, eBay or Etsy, make sure you’re going into it professionally,” Mirenzi says. She tracks what she pays for each item and what it sells for, and also promises to ship items within one business day.