About seven years ago, I got fanatically into makeup. I’ve since leveled out to what I would consider a normal makeup user. During that time, I managed to acquire three Urban Decay Naked palettes. To date, there’s five Naked palettes in the Urban Decay family plus a bunch of spin offs. Since I look at these palettes nearly every day, I started thinking not about if they were any good but how much money I had wasted on unused shades.
Between the three of them, I have 36 neutral/nude shades to select from. But over time I found I wasn’t really using a lot of the colors. This wasn’t for lack of creativity, but I mean, how many shades of dark black eyeshadow do you really need? Many of the shadows simply go unused because there’s not real use for them on an everyday basis. Sure, I’ve smudged them in as eyeliner or to define my lower lash line or as a way to slightly darken up a look, but those times are honestly few and far between.
Original prices paid
When the Naked 1 palette launched it was a now seemingly “cheap” $44. Today it will cost you $54. By the time Naked 2 and Naked 3 came out, the price had gone up to $54 each. That puts us at a grand total of $152 for all three. In total there’s 36 shades. The shades in Naked 2 and Naked 3 cost $4.50 each while shadows in Naked 1 cost $3.66 each.
In order to judge which shades I had barely used, I based it on how visibly used each eyeshadow used. My very scientific way of telling which ones had been used was to simply rub the shadow and see if I felt any sort of “dip” or indentation in it. Here’s the results that came back by palette.
Naked 1: How much money wasted
Naked 1 is the palette I’ve had the longest, and honestly the one I use the most and like the most because it’s the most well rounded. Out of the 12 shades, I would say 5 of them are very under utilized, almost untouched. In fact, I can think of a time where I’ve really used Gunmetal in the past 7 years. The others (Smog, Toasted, Hustle and Creep) have been used sparingly.
Shades wasted: 5
Money wasted: $18.13
Naked 2: How much money wasted
Oh, Naked 2. This palette was so rushed after Naked 1. Packaging was so shoddy to the point where I had to break the plastic part that kept it closed just to make it open. Also, Snakebite arrived half out of the palette. It got broken and I lost interest forever, apparently. Plus Naked 2 repeated Half Baked, which was in Naked 1 I mean, I love gold eyeshadow and all, but not enough to have to of the same shade, therefore I’d consider it a waste. The other shadows I didn’t much care for include Suspect, YDK, Busted and Blackout.
Shades wasted: 6
Money wasted: $27
Naked 3: How much money wasted
I was really shocked by this one, so much so that I’m almost embarrassed to post this one. Out of the 12 shades in Naked 3, I use 2 on a regular basis. I bought this because I fell into the hype even though rose and pink tones just don’t work on me. They make me look a bit sickly. Surprisingly, though Naked 3 is the palette I like the most just based on the colors alone. However, these colors just don’t work on me.
Shades wasted: 10
Money wasted: $45
Grand total of money wasted on Naked palettes and reflections
Between the 3 palettes and 36 shades, I wasted $87 or 57% of the money I spent on these palettes. This figure is actually quite eye opening and definitely gives me pause when it comes to buying into the hype of a certain brand. I was very excited when I got Naked 1, because it was my first “high end” palette. In the end, it turned out to be the one I used the most because it was the most versatile.
I bought Naked 2 because I loved the first palette. Overall, I use it almost just as much as Naked 1, if you put aside the unfortunate duplication of Half Baked. I don’t regret buying it. If anything, I would say between Naked 1 and Naked 2, these are two solid palettes.
For me, Naked 3 was just too pink, which is why I use it almost never. I feel a bit depressed seeing how much money I wasted on it, but it’s a good lesson to not fall in the trap of buying something because 1) hype, 2) I bought it before and 3) it looks pretty. Pretty good life lesson.